2014 Nature Hills Nursery Green America Awards
4 Camerada Road • Santa Fe, NM 87508 • (505) 822-8222 • firstname.lastname@example.org
FOR IMMEDIATE RELEASE
MEDIA CONTACT: Randy Schultz, (505) 822-8222, Schultz@schultzpr.com
Applications Now Available for 2014 Nature Hills Nursery Green America Awards
Final Winners Will Be Determined by Facebook Votes
Do you know a local community garden or community “greening” project that could use $1,500 in free plants? If so, tell them to apply for the 2014 Nature Hills Nursery Green America Awards.
The Green America Awards were created to give national recognition and thousands of dollars in plants to community groups and organizations that are improving their local environments. The annual awards honor nonprofit groups and organizations that are literally “greening” their communities, parks, schools and public spaces by planting trees, shrubs and other plants. The award program is sponsored by Nature Hills Nursery, the largest online nursery and garden center in the United States with more than 10,000 products available for direct shipping to consumers.
Applications for the 2014 Nature Hills Nursery Green America Awards are now available online at Green American Awards Applications. Applicants can also visit the Nature Hills Nursery Facebook page to apply for the Green America Awards. Questions about the Green America Awards can be sent to email@example.com.
The winners of the 2014 Nature Hills Nursery Green America Awards will be those nonprofit groups and organizations that truly are making a difference in their local communities. The prizes for the winning garden projects are as follows:
• First Prize: $1,500 in plants from Nature Hills Nursery
• Second Prize: $750 in plants from Nature Hills Nursery
• Judges’ Award: $250 in plants from Nature Hills Nursery
The plant materials selected by the winners can contain any combination of shade trees, fruit trees, bushes and shrubs, and perennials available from Nature Hills Nursery.
Who Should Enter
Based upon previous years’ results, the winning entries for the 2014 Green America Awards are likely to be local community gardening or nonprofit landscaping projects that can make the best use of the trees, bushes and shrubs that Nature Hills Nursery will award. Potential 2014 Nature Hills Nursery Green America Award winning projects can be:
• Outstanding community gardening projects that give local participants the opportunity to grow fresh food
• A wildlife habitat for birds or animals on donated land that has been abandoned or neglected
• A project that refurbishes neglected land into a community park
• A local soil erosion control project that utilizes plants to stabilize steep hillside slopes or river banks
• The reclamation of an abandoned lot with the creation of a fruit orchard that will provide much-needed food to nearby low-income residents
Applications for the 2014 Nature Hills Nursery Green America Awards will be accepted nationwide until April 17, 2014.
From all of the entries, eight semi-finalists will be selected by Nature Hills Nursery. The list of semi-finalists will be posted on the Green America Awards tab linked to the Nature Hills Nursery Facebook page.
And that’s when the real excitement begins.
Winners Picked by Facebook Votes
The actual winners of the 2014 Green America Awards will be determined by votes for each semi-finalist on the Nature Hills Nursery Facebook page. The voting will proceed in a series of head-to-head contests between pairs of semi-finalists. The winner in each head-to-head vote will advance to the next round. (Similar to the way college basketball teams advance to the next round in the NCAA Basketball Tournament.)
"We will use our Facebook page to create excitement for the Green America Awards and open up the final selection of winners to all of our Facebook friends,” said Jeffrey Dinslage, President of Nature Hills Nursery. “We encourage all of the semi-finalists to contact their own friends, members, and social networks to lobby for votes. We want to create an online ‘buzz’ for all of the wonderful gardens. May the best community garden or nonprofit gardening project win!"
To cast a vote for a Green America Awards semi-finalist, a person must “Like” Nature Hills Nursery on Facebook and then click on the entrant of his or her choice to cast a vote.
In the First Round of Facebook voting, a winner will be selected in each of the four head-to-head contests. Voting in the First Round will begin on May 1, 2014 and will end at 12 midnight Central Time on May 7.
The four victorious entrants will then move on to the Semifinals and be paired up against other First Round winners. Voting in the Semifinals will begin on May 8, 2014 and will end at 12 midnight Central Time on May 14.
Based upon Facebook votes in the Semifinals, the two victorious entrants will proceed to the Final Round for a head-to-head contest that will determine which of the finalists will win the First Prize of $1,500 in plants from Nature Hills Nursery and which will win the Second Prize of $750 in plants. Voting in the Final Round will begin on May 15, 2014 and will end at 12 midnight Central Time on May 21.
Final winners of the 2014 Nature Hills Nursery Green America Awards, as determined by Facebook voting, will be announced on the Nature Hills Nursery Facebook page and Nature Hills Nursery on May 22, 2014.
To enter the 2014 Nature Hills Nursery Green America Awards competition, visit Green America Awards or the Nature Hills Nursery Facebook page. Questions about the Green America Awards can be sent to firstname.lastname@example.org.
About Nature Hills Nursery
Based in Omaha, Nebraska, Nature Hills Nursery is America’s Online Garden Center.™ The website-only retailer created the Nature Hills Nursery Green America Awards as a way to give back to the communities and people who have contributed to the success of the 12-year-old company.
"At Nature Hills Nursery, we are in the business of growing and selling plants,” said Jeffrey Dinslage, president of Nature Hills Nursery. “Sustainability and beautification are important to our company. All of our plant production is carefully managed so the soils we depend upon are not depleted of their resources, ensuring a healthy soil environment for continued plant growth. We created the Nature Hills Nursery Green America Award to give back a portion of the plants we produce annually to projects that will help reduce carbon dioxide and beautify communities.
"Our goal is to help communities reclaim land, turning eyesores into oases. We want to help dedicated individuals, groups and organizations make their local commu¬nities better by providing a living gift of trees and plants that not only clean the air but also provide respite and a natural retreat. With each project, wildlife and beauty can once again flourish.”